Five Ways to Conduct a Content Audit for Your Business

Track competitors, monitor your social engagement and use data to improve your content marketing strategy. Before you start creating your content marketing strategy, it’s vital that you do your homework on both your brand and your competitors. In this piece, we will discuss the five

How to Create Your First Email Marketing Campaign

A Step-by-Step Guide to Kick-Starting Email Marketing for your Product or Service This time next year, there will be an estimated 4.1 billion email users worldwide. Last year, 269 billion emails were sent and received every day. Contrary to what you may believe, email is still

Guide to digital out of home advertising

What do we mean when we talk about digital outdoor advertising? Digital out of home (DOOH) includes two main forms of advertising, digital place-based networks and digital signage. It encompasses everything from electronic billboards to digital boards on the side of buses to kiosks at

How to get my business on first page of Google

Most businesses aren’t really sure where to start when it comes to getting to the top of Google. They either think that simply putting up a website will put them high enough in the results to get noticed, or they think that only “special” businesses

Step by step guide to internet marketing

Create a Keyword Strategy The foundation of any successful Internet marketing strategy is keywords! You’ll learn why keywords are important and how to define the right keywords to use in your Internet marketing efforts. Optimize Your Website Once keywords are defined, you must start incorporating them into

How to promote my business in Ireland

Our OOH Services: DigiHubs PromoBikes DigiBikes Admobiles Contact us: https://promogroup.ie/contact/ Our Work: https://promogroup.ie/our-work/ Online campaigns Paid search campaigns are widely used by small and medium-sized businesses. For example, Google AdWords places ad copy above, below or to the side of any particular set of Google

How to create the best advertisement

Tips to Creating An Effective Ad It is important that business owners understand the basics of writing a good advertisement. It can take a bit of trial and error (testing) to build an ad or ad campaign that really works, but following these tips can

Guide to out of home advertising

Out-of-Home advertising (OOH) is a form of advertising that reaches the consumers while they are outside their homes. This advertising is focused on marketing to consumers when they are ‘on the go’ in public places, in transit, waiting (e.g. waiting rooms) and/or in specific commercial locations (e.g. shopping centres).