About This Project

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Vype – DigiBikes / Experiential – Dublin
Today we had Vype booked in on our Digibikes for some engaging outdoor advertising in Dublin. Our job was to promote Vype in Dublin in a fun and effective manner. Our promotional staff were briefed on the campaign details and were able to engage with their target audience on a face to face level.

Date: September – October 2020


Cycle: 19,20 & 21


Media Used: 3 DigiBikes, 1 DigiVan, 1 Vype branded van


Location: Dublin


Campaign Objectives: To promote new Vype ePods in Dublin


Targeted Area’s: 

  • Henry Street
  • O’Connell Street
  • Grand Canal Docks
  • Grafton Street
  • St Stephen’s Green
  • Rathmines
  • Raheny
  • College Green
  • Ranelagh
  • Templeogue
  • Santry
  • Palmerstown
  • Lucan
  • Churchtown
  • Stillorgan
  • Sandyford
  • Nutgrove
  • Blanchardstown
  • Tallaght
  • Castleknock

If you’re wondering or searching – “how to promote my business in Dublin?” – our DigiBikes are a cost efficient and effective out of home promotional tool. The use of advertising bikes as part of a localised sales and marketing campaign has proven success. Our riders double as brand ambassadors and are briefed prior to each campaign day – they can hand out branded merchandise and other marketing material at no additional cost.
For more information on our Promobikes or any of our other sales, marketing and promotional products please contact info@promogroup.ie or fill out the request a proposal form.
DigiBikes, Experiential, Staffing