Promogroup specialises in effective marketing solutions for businesses and advertising agencies across Ireland, UK and USA.

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Out of Home Advertising (OOH)

Out of Home Advertising is the optimal way to reach consumers on the go – offering enormous reach and engagement with your target audience. We can create and execute the perfect OOH strategy – communicating your message to the right people, in the right place, at the right time.

OOH Services 

Promobikes

Promobikes are state of the art recumbent quad advertising bikes. Their integrated A-Frame enables the advertiser to take their message directly to their audience using two six-sheet posters (1200mm x 1800mm).

  • Zero Emission, Eco-Friendly Advertising
  • High-Impact Visibility at High Footfall Locations​
  • Direct Audience Engagement on Pedestrianised High Streets
  • Highly Versatile – Customizable for Brand Activations

Brand Activations

Brand Activations are dynamic experiences crafted to connect your brand directly with consumers, creating engagement and building lasting loyalty.

  • Tailored Brand Experiences
  • Sales-Driven Approach
  • Versatile Integration
  • Enduring Brand Connections
  • Multi-Channel Packages

OOH Advertising Plan

Our OOH Advertising Plan is a clear path to get your brand seen by everyone, making sure you stand out in the real world.
  • Comprehensive Step-by-Step OOH Advertising Guide
  • Tailored Solutions for Your Specific Marketing Needs
  • Created by Top Industry Professionals
  • Seamless Integration with Your Overall Marketing Plan
  • Take the Guesswork Out of Marketing Your Business
OOH Advertising Plan

OOH Advertising Service

Your OOH Advertising Plan, executed by seasoned advertising professionals:
  • Premium Service with AI Enhanced Campaign Management
  • Strategic Campaign Planning for Optimal Impact
  • Discounted Access to Nationwide DOOH Advertising Networks
  • Continuous Support and Consultation from Start to Finish
  • Data-Driven Insights to Guide Your Campaign
  • Campaign Performance Dashboard with Detailed Breakdown of Campaign Analytics
  • Your Tailored Advertising Plan is Available 24/7 in Your Own Private Client Login Area
  • Quarterly Industry Reports
OOH Advertising Service

Our most popular packages include the OOH Advertising Plan and can be further customized with additional plans such as Online Advertising, Web Development, Email Marketing, and DOOH Advertising.

Web + OOH
Plans included:
Online + Web + OOH
Plans included:
Tailored Marketing System
Plans included:
Our Add On Services allow you to enhance your marketing strategies and tailor your approach to meet your specific business needs.

Print Media

Enhance your offline marketing efforts with high-quality print materials.

Design

Access creative design services for stunning visuals, dynamic motion graphics, and 3D elements.

Branded Merchandise

Extend your brand’s reach with custom-branded promotional merchandise.

Online Integrations

Integrate QR codes and landing pages into your Applegreen campaigns for enhanced engagement. 

Special Builds

Tailor-made brand activations, including custom kiosks and unique marketing structures.

Tech Integrations

Leverage technology through API integrations for a more efficient and connected marketing approach.

Digital Out Of Home (DOOH)

At Promogroup, we specialise in managing a variety of Digital Out of Home networks, ideal for brands aiming to connect with their audience on a local, regional or national level. Your message will be strategically placed in high footfall areas, maximising visibility and engagement with potential customers.

DOOH Services

Applegreen Advertising Services

Applegreen serves over 40 MILLION valued customers each year. ​Choice, quality, and customer experience is the priority at Applegreen.​

  • Strategic Placement in High Footfall Areas for Maximum Visibility​
  • Coverage Across 121 Sites in Ireland
  • Effective Message Delivery to Target Audiences
  • High-Impact Advertising Solutions for Enhanced Engagement

Social D Advertising Services

The Social D Network provides an innovative way for businesses to reach a targeted audience of consumers in pubs and other social venues, delivering your brand message in the right place, and at the right time.

  • Connects Brands with Customers in Crowded Social Venues
  • 152 Screens Strategically Placed Across Ireland
  • 54 Point of Sale Screens for Immediate Engagement
  • 98 Screens in Beer Gardens for Relaxed Viewing
  • Targets Receptive Audiences in High-Traffic Venues
  • Ensures Message Delivery at the Point of Sale
The Grafton Barber Network

At The Grafton Barber, customer experience is key. Their expert people skills have been fine tuned over 63 years of customer service. Brands can now integrate these expert people skills into their promotional campaigns – creating a customer experience that generates both huge brand awareness and positive brand associations.

  • 90 Screens Located in High-Traffic Areas​
  • 60 External Screens for Broad Exposure
  • 30 Internal Screens Reaching Over 180,000 Men Monthly
  • Seamless Product Sampling Service for Direct Consumer Interaction
  • Create Memorable Brand Experiences

Expert Advertising Services

Expert Electrical are Ireland’s largest electrical retailer with a network of 71 stores nationwide.

  • 48x crystal clear 1080px by 1920px in-store units.
  • 50 Inch Screens
  • High Brightness
  • Ensuring the clients advertisement isthe focal point.
  • Clearly visible to all customers within the store.
  • Data Analytics Reporting

DOOH Advertising Plan

Leverage our DOOH Advertising Plan, crafted by top industry experts, to elevate your brand across nationwide digital networks.
  • Bespoke DOOH Strategy for Enhanced Brand Visibility
  • Variety of Innovative DOOH Solutions
  • Tailored Services to Meet Your Specific Objectives
  • Effective Engagement with Potential Customers
  • Access to Prime Digital Locations for Optimal Exposure
  • Data-Driven Insights for Informed Campaign Decisions
DOOH Advertising Plan

DOOH Advertising Service

Your DOOH Advertising Plan, executed by seasoned advertising professionals:
  • Premium Service with AI Enhanced Campaign Management
  • Strategic Campaign Planning for Optimal Impact
  • Discounted Access to Nationwide DOOH Advertising Networks
  • Continuous Support and Consultation from Start to Finish
  • Data-Driven Insights to Guide Your Campaign
  • Campaign Performance Dashboard with Detailed Breakdown of Campaign Analytics
  • Your Tailored Advertising Plan is Available 24/7 in Your Own Private Client Login Area
  • Quarterly Industry Reports
DOOH Advertising Service

Our most popular packages include the DOOH Advertising Plan and can be further customized with additional plans such as Online Advertising, Web Development, Email Marketing, and OOH Advertising.

Web + DOOH
Plans included:
Online + Web + DOOH
Plans included:
Tailored Marketing System
Plans included:

Our Add On Services allow you to enhance your marketing activities and tailor your approach to meet your specific business needs.

Design

Access creative design services for stunning visuals, dynamic motion graphics, and 3D elements.

Tech Integrations

Leverage technology through API integrations for a more efficient and connected marketing approach.

Online Integrations

Integrate QR codes and landing pages into your Applegreen campaigns for enhanced engagement. 

Digital Free-Standing Display Units (DFSDUs)

Showcase your products, services, and brand story with high-definition displays.

Online Advertising

We will accelerate your online business growth using all the main tools to improve your online presence on Search Engines and Social Media.

Online Advertising Services

Search Engine Optimization

Improve your search engine rankings and drive quality traffic to your website to increase your business’s visibility and reach potential customers effectively.

Pay Per Click

Pay only for results as users click on your ads. Meticulous research, compelling ads, and data-driven approach for maximum ROI.

Social Media Marketing

Enhance your brand awareness, foster meaningful connections with your audience and drive genuine engagement through a tailored SMM strategy.

Online Advertising Plan

Our comprehensive Online Advertising Plan, including SEO, PPC, and SMM, serves as the foundation for a dynamic digital strategy. Our Online Advertising Plan is your simple roadmap to shining online and reaching more customers, even if you’re just starting out.
  • Learn how to create ads that catch eyes
  • Improve your website’s Google ranking
  • Become a social media pro
  • Connect with your target audience effectively
  • Optimize your online advertising efforts to achieve your marketing goals
Online Advertising Plan

Search Engine Optimization Plan

This user-friendly guide is your key to getting noticed online. With our SEO Plan, you’ll learn the basics and set your website on the path to success.
  • Discover the secrets of improving your website’s Google ranking, ensuring it appears where your audience is looking
  • Follow simple steps to boost your online presence, even if you’re just starting out
Search Engine Optimization Plan

Pay Per Click Plan

This straightforward guide is designed for those who want to make their ads work smartly. Our PPC Plan is your ticket to getting the most out of your online ads and making a splash in the digital world.
  • Learn the art of creating ads that catch attention and pay only for results
  • Discover the basics of choosing the right keywords and standing out online
Pay Per Click Plan

Social Media Marketing Plan

Perfect for those eager to build a buzz online. A step-by-step plan, that guides you through the essential processes that:
  • Create engaging posts
  • Grow your followers
  • Make your brand the talk of the town
Connect with your audience, foster meaningful connections, and make your mark online.
Social Media Marketing Plan

Online Advertising Service

Unlock the potential of your online business with our Online Advertising Service.
  • Leverage key tools to enhance your digital presence on search engines and social media platforms
  • Search Engine Optimization (SEO) for improved rankings
  • Social Media Marketing (SMM) to boost brand awareness
  • Pay Per Click (PPC) for targeted ad campaigns
With a strategic and data-driven approach, we ensure your brand gets noticed online. Whether you’re looking for a complete online marketing solution or a customized mix of services, our Online Advertising options offer flexibility and expertise to amplify your brand’s digital footprint.
Online Advertising Service

Online Advertising Packages

Our Online Advertising Packages offer a range of options to help you reach your goals effectively.
Online + Email
Plans included:
Online + Web + Email
Plans included:
Tailored Marketing System
Plans included:
Our Add On Services allow you to enhance your marketing actvities and tailor your approach to meet specific business needs.

Explainer Video

Create engaging videos that explain your products, services, or concepts effectively.

Graphic Design

Elevate your visual identity with stunning design that speaks volumes about your brand.

Content

Elevate your online presence with professionally crafted and engaging content.

Motion Graphic Design

Add dynamic and engaging motion graphics to your marketing content for an eye-catching appeal.

3D Creation Design

Utilize the power of 3D visuals to create immersive experiences and showcase your products or ideas in a new dimension.

Web Design and Development

Our team designs, builds and supports elegant websites that are tailored specifically to your business needs. Our services include e-commerce web design and development, custom WordPress web development, and web maintenance services.

Web Design and Development Services

UX/UI Design

Our secret of success is to bring together a perfect user experience and outstanding visual aesthetics.

Support and Analytics​

We also analyse, optimize, tweak design and development over time to achieve business goals.

Development​

We code stunning responsive websites and applications that are built for performance and longevity.

Web Development Plan

Our Web Development Plan is a roadmap designed to craft user-friendly, visually appealing websites that make a lasting impression.

Learn the essentials of building and enhancing your website, ensuring it becomes a dynamic hub for your brand. From creating visually stunning pages to ensuring smooth navigation, our Web Development Plan is your simple roadmap to a standout online presence.

Web Development Plan

Website Audit

Enhance your online performance with our expert website audit services. We analyze, diagnose, and provide actionable insights to optimize your web presence, ensuring a seamless user experience and maximum impact for your digital strategy.

Whether you’re looking to attract more visitors, improve conversions, or ensure your site is secure and up-to-date, a website audit can provide the insights and recommendations you need to achieve your goals.

Website Audit

Full stack Web Development Service
(Website Audit + Plan + Execution)

Our comprehensive Full Stack Development Plan is designed to optimize your web presence. We commence with an exhaustive Website Audit, pinpointing areas for enhancement.

Subsequently, our Web Development Plan will be the roadmap designed to craft user-friendly, visually appealing websites that will make a lasting impression.

Then, we’ll execute the plan, ensuring every detail aligns precisely with your marketing strategy.

Full stack
Web Development Service

Web Development Packages

Our most popular packages cover the Web Development Plan and can be further customized with additional plans such as Online Advertising, Email Marketing, OOH, and DOOH.

Web + Email
Plans included:
Online + Web + Email
Plans included:
Tailored Marketing System
Plans included:
Our Add On Services allow you to enhance your marketing strategies and tailor your approach to meet your specific business needs.

Explainer Video

Create engaging videos that explain your products, services, or concepts effectively.

Content

Elevate your online presence with professionally crafted and engaging content.

SME Marketing Systems

Catering to SMEs, we’ve integrated our Advertising & Web Development skill sets to create one powerful, end-to-end marketing system which is tailored to the needs of the client and their specific industry.

SME Services

Websites

Create user-friendly and visually appealing websites to showcase your business online.

Search Engine Marketing​

Implement strategies to improve your online visibility through paid advertising on search engines.

Landing Pages

Design landing pages optimized for conversions to capture leads and engage potential customers.

Online Video & Display Advertising​

Use video and display ads to reach your target audience and convey your message effectively.

Website & Landing Page Hosting

Provide hosting services to ensure your website or landing page is accessible and reliable.

Digital Out of Home Advertising

Instantly reach a local or national audience with a Digital Out of Home campaign across multiple networks.

Social Media Marketing​

Leverage social media platforms to connect with your audience, build brand awareness, and drive engagement. 

Out of Home Advertising

Create impactful advertising campaigns that engage with audiences in Out of Home locations through various channels.

Try Before You Buy

Experience the power of the Tailored Marketing System (TMS) with a free demo. From web development and email marketing to OOH and DOOH advertising, the TMS Demo offers a first-hand look at the comprehensive marketing solutions we provide—all at no cost. 

Discover how we can help your business grow with smarter, streamlined marketing.

Tailored Marketing System (TMS)

A Tailored Marketing System (TMS) from Promogroup is designed to cover all aspects of your business’ marketing. It includes strategies and plans for key elements, such as: 

  • Web Development
  • Email Marketing
  • Online Marketing
  • DOOH Advertising
  • OOH Advertising

The TMS allows businesses to enhance their online presence, effectively engage with their audience, and streamline their marketing efforts.

Tailored Marketing System
Package included:

Monthly Marketing Service (MMS)

The MMS is a subscription service offered by Promogroup that provides ongoing marketing support and execution. It includes various services and benefits such as:
  • Tailored Marketing System
  • Monthly online and out of home media planning
  • Full stack web development services
  • Discounted access to digital out of home advertising networks, a fleet of Promobikes and DigiBikes, and a team of brand ambassadors

The TMS equips businesses to enhance their online presence, effectively engage with their audience, and streamline their marketing efforts.

Monthly Marketing Service (MMS)
Our Clients:

Bank of Scotland

As sponsors of Leinster Rugby we are always on the lookout for innovative new ways of promoting our brand particularly on match days. Using Promobikes allowed us to promote our sponsorship in a fun way and at the same times gave us a level of interactivity with the fans not possible with other advertising media. We’ll definitely use Promobikes again!
Bernadette Hudson
Bank of Scotland

West Wood Club

We’ve used Promobikes to promote our health & fitness clubs for the last 5 years. Their Promobikes provide a platform to advertise our clubs and engage with potential customers in a fun and extremely effective manner. Our most recent promotion with Promogroup resulted in 520 free trials and 208 NEW customers, an unbelievable response. The figures speak for themselves.
Alan Leach
West Wood Club

PML Group

We’ve used Promogroup’s Out of Home advertising services to promote our client brands for the past 12 years. The amount of repeat bookings they get from us is testament to the great work that they do (we worked with Promogroup on 78 separate campaigns in 2016 alone). They’re professional, reliable and very easy to work with.
Pat Cassidy
PML Group

Carzone

We ran a digital out of home campaign with Promogroup to promote downloads for our app. The screen was located in an eye catching spot outside 29 busy Applegreen service stations nationwide. The results speak for themselves – the campaign exceeded our expectations in terms of performance by 116%. It reached a broad nationwide audience and assisted in building brand awareness as well as app downloads. Although it was an out of home platform, we were able to delve deep into our audience insights – which isn’t something you’d typically get from an OOH advertisement. We will definitely be using Promogroup again for future campaigns.
Lisa Synnott
Marketing Manager of Carzone

Just In Time Removals & Storage

We’ve used Promogroup to promote our services for the past 5 years. We used to do our own marketing. I’ve since learned it’s best to leave marketing to the professionals. We’ve saved time and made more money as a result. Highly recommended.
Graeme Larkin
Operations Director of Just in Time Removals & Storage

Primeline

Working with Promogroup has been an absolute pleasure. Their dedication, professionalism, and expertise in the field of marketing have exceeded our expectations. What sets Promogroup apart is their deep understanding of the core values of marketing. They don’t just execute tasks; they strategize with precision. In a world where clear communication is paramount, they impressed us with their ability to keep us in the loop every step of the way. Eoin has been an invaluable asset to our team. He doesn’t just work for us; he’s an integral part of our team, working with us to achieve our objectives. Promogroup have been a game-changer for our marketing efforts. We are grateful for their partnership and look forward to continuing our collaboration.
Anthony Fitzgerald
Marketing Activation Manager

Unsure where to start?
Try a Tailored Marketing System

We’re here to help you do whatever it is you do best – whether you’re a start-up or an established brand, we have a marketing system that will cater to your needs. We’d love to be your marketing partner.

Get in Touch.

We’re here to help you do whatever it is you do best – whether you’re a start-up or an established brand we have a service that will cater to your needs. We’d love to be your marketing partner.

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